Tag Archives: Books

Guest Blog |Author Bernard Kelly

4 Dec

We’ve been to a few events recently and the popular topic is how Geelong is booming, growing up and making its mark. Just today we counted no less that 9 cranes dotting the skyline. Things are moving forward in Geelong and the future is shining bright.

Today on the blog we welcome guest Bernard Kelly to share with us a little more about his recently published book, Exciting, Dynamic GeelongExciting-Dynamac-Geelong

Reviews about Exciting, Dynamic Geelong

“I read it twice – as every chapter is a collections of introductions”
Jason Steinwedel – Director ManuFutures, Deakin University  24 October 2018

“Well written, Bernard!  It is a good read”
Ken Dickens – Managing Director, Corio Waste Management  16 October 2018

“Among its other attributes, ‘Exciting, Dynamic Geelong’ is an instant resource for unusual facts of general interest about Geelong”

Ray French, Rotary Club of Geelong,  23 October 2108

By Bernard Kelly

Whilst “Exciting, Dynamic Geelong” is actually a book, it was originally written
as a sales aide brochure for any organisation needing to explain, justify or
boost the city. It still has that primary function, however it is much more than
that – it is also a stimulating full-colour solution for families needing a “good
read” gift for distant friends and relatives.

It’s all about the city’s history, jobs, economic development and the future.

Any recent book of course reflects on Geelong’s history with new insights. For
example, the railway door into the National Wool Museum in Brougham Street
takes on new meaning when you stand there with your shoulders back against
that massive door, looking across the street to the railway reserve – that’s it
behind the tin fence between two buildings immediately opposite. This was
the railway line into the wool store, up from Cunningham Pier. That humble
experience – with your shoulders touching the door – leaves an indelible
impression on both locals and tourists alike, and draws them all to explore the
relevance of the historically significant five-track railway marshalling yard on
the Pier itself.

A dazzling surprise in the book is to discover that Deakin University has a
soaring international reputation: it’s now ranked around 275th in 14,000 research universities worldwide, up from a distant 750th as recently as 2010.
Then Jane den Hollander arrived as Vice Chancellor! At the time, Deakin was
just another ordinary regional facility: it was in indistinguishable from any
other creature in a swarm of identical jellyfish. However, den Hollander
waded out into the ocean, grabbed this particular jelly fish, and manoeuvred it
towards the front of the mob. She achieved this exceptional feat by focusing
the university’s research on high tech innovation, initially carbon fibre but
more recently on ManuFutures. Remarkable academic research papers then
cascaded out – enthusiastic academics published papers of exceptional
applications and partnerships with local “first mover” firms, and the march up
the rankings began to accelerate.

The book also anticipates the future. The high rise developments, the arrival
of high tech firms (spurred by financial incentives, vast re-purposed and cheap
industrial spaces, and proximity to Melbourne) and the talent employed in the
one-of-a-kind social insurance hub – TAC, Worksafe, NDIS, Comcare – will all
naturally result in generations of subsequent dynamic and evolving firms.

The fourteen chapters also touch on the region – in particular, the surrounding
rural countryside is forecast to flourish. Just add water. Located in Werribee,
the Western Treatment Plant treats half of Melbourne’s sewage, and a simple
channel system will shift surplus, precious water and create the Bannockburn
Irrigation Area. In time, this should become a food bowl of a massive 660,000
hectares (rivalling the Murrumbidgee Irrigation Area) right on the outskirts of

“Exciting, Dynamic Geelong” also addresses issues currently overlooked by the
Geelong community. The lack of migrant arrivals is a concern, as is the
exceptionally low profile of the city in the context of major regional Australian
cities. But overall, the book concludes that the city’s future is Golden.

“EXCITING DYNAMIC GEELONG” is available online from

Author Bernard Kelly mobile 0414 778 518
email – admin@birdwoodpublishing.com